Job Details

Senior Account Executive, Public Relations

The Senior Account Executive serves as a primary client contact and ensures a high-level of strategic thinking, productivity and efficiency on assigned accounts. As a Senior Account Executive you will act as a client liaison, performing day-to-day administrative activities and becoming familiar with client products, markets and media to effectively support clients' PR needs and long-range planning.

As a Senior Account Executive, you will have the opportunity to:

• Develop and write public relations plans and strategies, making proactive recommendations to clients.
• Prepare communication materials involved in the implementation of public relations programs for clients including: press releases, copy for newsletter articles, opinion editorials, and other media-related materials.
• Participate in new business programs and maintain new business presentations for current use.
• Manage and/or prepare content and layouts for publications, such as brochures, newsletters, and magazines as assigned.
• Provide direction and organize photo and video shoots for publications, social media channels, presentations and other communications initiatives.
• Handle special projects, new business assignments, and social/community involvement activities as assigned.
• Assist the team in crisis communication situations, as directed.

Additionally, you will be tasked with:

• Maintaining relationships with industry and editorial contacts to assure appropriate opportunities are realized for clients.
• Staying abreast of client's industry and marketplace.
• Communicating regularly with clients on status, work in progress reports and conference call reports.
• Preparing reports for clients including activity and clipping reports, as assigned.
• Managing media and client contact databases, including the updating of contacts, and preparing and maintaining distribution lists.
• Managing online pressrooms, including uploading news releases and updating client information as directed.
• Reviewing daily media opportunities and alerting team to pertinent issues/opportunities.
• To be considered for this role you will need to be located in Honolulu. You will be expected to be in the office at least 1 day a week and may occasionally be required to work during evenings and weekends, as well as off island travel.

The ideal candidate brings

• Account service/management experience. Experience in leading the development of public relations and/or integrated marketing plans.
• Experience managing projects and leading a team.
• Crisis and issues management experience.
• Network of quality business and media contacts locally and nationally.
• Experience working with Office 365 and related applications.
• Understanding of Hawaii's history, culture, and lifestyle.
• Active in the community, either through volunteering or as a member of a professional organization.
• A high degree of professionalism.
• A strong desire to learn and grow in the areas of public relations and integrated marketing.
• Experience in executing a public relations and/or integrated marketing plan.
• Understanding of budgets and general accounting processes.

Along with the qualifications listed above, you will be considered as a candidate if you have:

• Four (4) years' experience in marketing, public relations, media or related field, or demonstrated equivalent capability to perform the required job duties and responsibilities.
• An ability to respond well under pressure.
• A strong ability to focus on accuracy, attention-to-detail, and timeliness.
• An ability to prioritize workload and manage multiple tasks and projects simultaneously.
• Flexibility to work in a fast-paced environment under tight deadlines with demanding quality requirements.
• Strong communication skills: writing, editing and verbal.
• Bachelor's degree, preferably in Marketing, Public Relations, Media or related field/industry.

Compensation Range: $55,000-$62,000 commensurate with experience.