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Job Details

Marketing Manager

  2025-07-04     Arcadia Family Of Companies     Honolulu,HI  
Description:

3 days ago Be among the first 25 applicants

The Arcadia Family of Companies is a local non-profit organization committed to providing senior living excellence in a gracious, compassionate, and dynamic environment which meets the spiritual, physical, and social needs of every resident, client, and member we serve.

Why Join Us

Employees are the heart of all we do. We foster an environment of compassion, understanding, integrity and open communication. Our culture emphasizes collaboration and teamwork in a supportive environment that puts our residents, clients and members first. Each day we enjoy making a positive difference in their lives. Come join us to be part of our remarkable team where every member is valued!

Enjoy The Benefits

  • Healthcare: Medical, dental, and vision coverage for employees and dependents; flexible spending account, and Employee Assistance Program.
  • Retirement Savings: Generous 403(b) Retirement Plan with 8.5% employer contribution every paycheck based on gross income after completion of one year of employment when you contribute 4% or more.
  • Free Employee Meals: More time to relax and let our chefs take care of your meals.
  • Paid Time Off: Enjoy 10-20 vacation days based on tenure, plus 11 paid holidays – and yes, your birthday is a paid holiday!
  • Sick Leave: After 90 days of employment, you receive 5 days of sick leave and can accrue up to 90 days, ensuring you have the support and flexibility you need when it matters most.
  • Professional Development:
    • Education Assistance Program for qualified employees who want to become Certified Nurse Aids (CNAs).
    • Access to a wide array of online training courses through Relias, empowering you to enhance your professional skills; and much more!
What You'll Do

Supports the execution of organization-wide marketing strategies to drive brand visibility, lead generation, and service utilization across a multi-site senior living organization. Reporting to the Chief Marketing Officer (CMO), this role supervises the Sales & Marketing Coordinators and ensures effective implementation of campaigns, digital engagement, and community outreach.

Work Schedule

Monday to Friday, 8:00am - 5:00pm; weekends and after-hours on occasion

Compensation

Annual Salary Range: $62,500.00 to $86,000.00

Responsibilities

  • Leadership & Team Oversight
    • Supervise, coach, and support Sales & Marketing Coordinators in their daily work, including lead management, event planning, outreach support, and CRM utilization.
    • Coordinate workflows and ensure timely execution of marketing deliverables across communities and service lines.
    • Facilitate regular check-ins, provide performance feedback, and foster professional development for direct reports.

  • Marketing Campaigns & Content
    • Implement integrated marketing campaigns across digital, print, and community channels in alignment with the CMO's strategic direction.
    • Manage content calendars and lead the production of AFC Connect, newsletters, flyers, brochures, signage, and social media content.
    • Coordinate vendors for creative design, printing, video production, and advertising as needed.

  • Digital Marketing & Web Presence
    • Oversee website updates and ensure all digital content is accurate, engaging, and SEO-optimized.
    • Manage the organization's social media accounts, building community and showcasing resident life, events, and services.
    • Support paid digital efforts including Google Ads, Facebook advertising, and email marketing, in collaboration with CMO and external partners.

  • Brand Management
    • Ensure consistent use of brand voice, tone, and visual identity across all marketing materials and channels.
    • Serve as a go-to resource for branded templates, logos, photography, and collateral requests from other departments.

  • Event & Outreach Coordination
    • Partner with Coordinators and Sales Directors to support internal and external marketing events such as open houses, seminars, and professional referral events.
    • Ensure timely promotion of events through multiple channels and support on-site logistics when needed.

  • Lead Tracking & Reporting
    • Collaborate with Coordinators and Sales Directors to ensure accurate and timely lead entry, tracking, and reporting using the CRM system.
    • Monitor campaign and channel performance and provide regular reports and insights to the CMO.
Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education/Experience

  • Bachelor's Degree in Marketing, Business Administration, Communications, or a related field or combination of education or experience equivalent.
  • 3 - 5+ years of experience in marketing or a related field.

Computer Skills

Proficient in Microsoft Office Suite, including Word, Excel, PowerPoint, and Outlook, with the ability to quickly learn additional job-specific software.

Physical Demands

While performing the duties of this job, the employee is regularly required to use hands to finger, handle, or feel; reach with hands and arms; talk or hear. The employee frequently is required to stand, walk, sit, and taste or smell. The employee is occasionally required to climb or balance and stoop, kneel, crouch, or crawl; push and pull. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.

Work Environment

While performing their essential functions, employees are occasionally exposed to the following conditions:

  • Air conditioned office environment
  • Indoors without air conditioning
  • Outdoors—all types of weather
  • Hazardous materials

Arcadia Family of Companies is comprised of the following non-profit organizations:

Arcadia

15 Craigside

Arcadia Adult Day Care and Day Health Center

Arcadia Home Health and Home Care Services

Arcadia at Home

Hale Ola Kino by Arcadia

Arcadia Family of Companies is an Equal Opportunity Employer

Employment decisions are made without regard to race, color, religion, sex, national origin, gender, sexual orientation, gender identity, age, physical or mental disability, genetic factors, military/veteran status or other characteristics protected by federal or state law.

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing and Sales
  • Industries

    Hospitals and Health Care

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