1 day ago Be among the first 25 applicantsDescriptionDEPARTMENT: Divisional DevelopmentDIRECT SUPERVISOR: Divisional Director of DevelopmentSTATUS: Full-Time, ExemptDATE: February 5, 2025Annual Salary Range: $70,000- $80,000Mission StatementThe Salvation Army, an international movement, is an evangelical part of the universal Christian Church. Its message is based on the Bible. Its ministry is motivated by the love of God. Its mission is to preach the gospel of Jesus Christ and to meet human needs in His name without discrimination.Job SummaryWorking under the direct supervision of the Divisional Director of Development, the Marketing and Communications Director (MCD) will set and guide the strategy for all Marketing communications, public relations, and collateral to consistently articulate The Salvation Army Hawaiian and Pacific Islands Division's mission. The MCD will find ways to maximize the Army's advertising and/or digital dollars in the community for the purpose of educating and informing current and future donors, while ensuring that The Salvation Army Hawaiian and Pacific Islands Division upholds branding standards set by The Salvation Army National Headquarters and will ensure cohesive messaging and consistency in visuals, language, and values through every channel, across the entire division.The MCD will manage the social media and Digital Marketing Specialist and will work closely with multiple stakeholders (THQ, Staff, Program Directors, Corp Officers, etc.) within the organization to collaborate and facilitate multiple initiatives. The MCD will also elevate the reputation of The Salvation Army in Hawaii and the Pacific Islands as the trusted organization for positive change and impact in the community.The candidate must be able to anticipate project needs, discern work priorities, meet deadlines with little supervision, and be willing to work occasional evenings and weekends.QualificationsBachelor's Degree (*Advanced degree preferred) and/or 5+ years related work experience.Excellent computer skills and proficient in MS Office Suite, Trello, Adobe's Creative Suiteincluding Photoshop, Illustrator, InDesign, and Internet software and other software used insupport of marketing and communications management.ResponsibilitiesDevelop, present and execute an annual comprehensive messaging and strategic marketing plan to DDOD for approval, execute and manage the approved marketing plan for the Division which should include:Overall Marketing and Public Relations initiatives for the Division.Messaging strategy for Divisional projects and Development Department needs across print,web, social, tv, radio and other mediums.Media and advertisement placementLead creative development and direction for all Divisional events.Coordination of marketing opportunities throughout the division, including The Salvation Army Ray & Joan Kroc Corps Community Center and The Salvation Army Rehabilitation ProgramsPhotographs and documents events.Robust content strategy including acquisition of local stories, testimonials, photographs, andvideo resources. Marketing / Branding - support Divisional Development team to develop and implement integrated marketing plans and materials (may include annual reports, newsletters, other collateral)Write themed columns for newsletters, donor touches, and the blog and/or website.Research and find stories for Direct Mail newsletters.Create and coordinate Marketing strategies with corporate and community partners.Seek and place stories related to grants sought and awarded.Seek and place stories related to major development campaigns.Ensure consistent messaging and adherence to brand standards.Act as liaison with Territorial CRD Department on regional / national campaigns.Graphic Design - Guide/Create visual communications to convey messages in an effective andaesthetically pleasing manner: This will be a combination of directing and fulfilling creative needs.Candidate must be qualified to conceptualize, design and direct production of print,social/digital, audio, video and other marketing collateral to include:Web pages, brochures,flyers, posters, signage, books, impact reports, advertisements, donor touches, special eventmaterials.Coordinate and manage Public Relations initiatives in generating earned media for the division, to include:Review and edit media releases generated by the Public Relations consultant.Review and participate in crisis communications that are planned and managed by the PublicRelations consultant.Spearhead media training & support for officers and program directors.Monitor media hits in print, broadcast, online outlets, and radio and community reactions.Research Salvation Army stories to share with media.Present Salvation Army programs, stories and activities that relate to current news topics.Place Salvation Army stories in print, television, and electronic media.Oversee The Content Of The Divisional Website, To IncludeEnsure the homepage is updated with relevant information.Ensure that all materials posted on the website are aligned with Salvation Army values andlanguage.Ensure that each program site is well designed with appropriate graphics, photos, relevant and current information.Ensure that each corps site in well designed with appropriate graphics, photos, relevant andcurrent information.Ensure that all advisory groups are represented on the website.Stay educated on the latest innovations in web management and design.Present Salvation Army programs, stories and activities that relate to current news topics.Implement National Salvation Army Campaigns As Needed, To IncludeDirect the National Online Red Kettle program throughout the division.Coordinate Marketing and Public Relations initiatives for national campaigns such as AngelTree, National Donut Day, and National Salvation Army WeekProvide information & support to those involved in national campaigns.Participate in campaign evaluations as requested.Create Development Collateral As Approved By DDOD IncludingSponsorship packagesCorporate packetsFormal development packagesImpact/Annual reportCase statements and project sheetsDevelop and report market data analysis on marketing & communications programs / activities toensure cost effectiveness and alignment with organizational goals.Maintaining and managing agreements and contracts with third party vendorsMedia monitoring serviceProvide opportunities for meaningful engagement to include planning and conducting of tours and special events highlighting all Divisional Corps and ProgramsImpact/Annual reportManagement of Marketing Budget to ensure alignment with projected fiscal year expenditures.Equal Opportunity Employer/Protected Veterans/Individuals with DisabilitiesThis employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.RequiredPreferredJob IndustriesOtherSeniority level Seniority level Mid-Senior levelEmployment type Employment type Full-timeJob function Job function Marketing, Public Relations, and Writing/EditingIndustries Non-profit OrganizationsReferrals increase your chances of interviewing at The Salvation Army USA Western Territory by 2xSign in to set job alerts for “Director of Communications” roles. Japanese Speaking Hotel Director of Sales & Marketing, Far East Multi-Unit, Far East Luxury Portfolio experience – based in Hawaii or Japan (Remote-Based Position) Honolulu, HI $60,000.00-$75,000.00 1 month agoSystems Architect – SECRET Clearance Required We're unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.#J-18808-Ljbffr